Privacy Policy
Perfect Touch Chiropractic, LLC
Last updated: March 1, 2026
1. Introduction
Perfect Touch Chiropractic, LLC ("we," "us," or "our") operates Perfect Touch Chiropractic and is committed to protecting the privacy and security of your personal information. This Privacy Policy describes how we collect, use, and safeguard your information when you visit our website, use our services, or interact with us.
2. Information We Collect
Personal Information
We may collect the following types of personal information:
- Name, email address, phone number, and mailing address
- Date of birth and gender
- Insurance information and billing details
- Health and medical history relevant to treatment
- Emergency contact information
Automatically Collected Information
When you visit our website, we may automatically collect:
- IP address and browser type
- Device information and operating system
- Pages visited and time spent on our site
- Referring website addresses
- Cookies and similar tracking technologies
3. How We Use Your Information
We use your personal information to:
- Provide, maintain, and improve our healthcare services
- Schedule and manage appointments
- Process payments and insurance claims
- Communicate with you about your care, appointments, and treatment plans
- Send appointment reminders and follow-up communications
- Send promotional offers and practice updates (with your consent)
- Comply with legal and regulatory requirements
- Improve our website and patient experience
4. SMS/Text Messaging
If you opt in to receive text messages from Perfect Touch Chiropractic, you may receive:
- Appointment confirmations and reminders
- Follow-up care instructions
- Promotional offers and special announcements (marketing messages only with explicit opt-in)
Message and data rates may apply. Message frequency varies. You can opt out at any time by replying STOP to any message. Reply HELP for assistance. Your consent to receive text messages is not a condition of purchasing any goods or services.
No mobile information will be shared with third parties/affiliates for marketing/promotional purposes. Information sharing to subcontractors in support services, such as customer service, is permitted. All other use case categories exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties.
5. Information Sharing
We do not sell your personal information. We may share your information with:
- Healthcare providers involved in your care
- Insurance companies for billing purposes
- Service providers who assist our operations (e.g., scheduling software, payment processors)
- Legal authorities when required by law
6. Data Security
We implement appropriate technical and organizational measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. However, no method of transmission over the Internet is 100% secure.
7. Your Rights
Depending on your jurisdiction, you may have the right to:
- Access the personal information we hold about you
- Request correction of inaccurate information
- Request deletion of your personal information
- Opt out of marketing communications
- File a complaint with a regulatory authority
8. HIPAA Compliance
As a healthcare provider, we comply with the Health Insurance Portability and Accountability Act (HIPAA) regarding protected health information (PHI). Our Notice of Privacy Practices, available at our office, provides additional details about how we handle PHI.
9. Cookies
Our website uses cookies and similar technologies to enhance your browsing experience, analyze site traffic, and serve targeted content. You can control cookie preferences through your browser settings.
10. Children's Privacy
Our website is not directed to children under 13. We do not knowingly collect personal information from children under 13 without parental consent.
11. Changes to This Policy
We may update this Privacy Policy from time to time. We will notify you of any material changes by posting the updated policy on our website with a new effective date.
12. Contact Us
If you have questions or concerns about this Privacy Policy, please contact us:
Perfect Touch Chiropractic, LLC
925 Walnut Ridge Dr. Suite 250, Hartland, WI 53029
Phone: (262) 457-4384
Email: [email protected]